HOME  >  이용안내  >  SEARCH RESULT

SEARCH RESULT

Search word : "Export Case",   Search result : 42
[TREND / EXPORT CASE]

The Korean Book Importing Success Story of AST, a Russian Publisher

Export Case   The Korean Book Importing Success Story of AST, a Russian Publisher The Weakest Spirit in the World by Kim Dong-sik   2022.01.03   The story behind the Russian edition of The Weakest Spirit in the World (Yodabooks) by Kim Dong-sik is not very common for a commercial publisher. Still, I hope it could help small and niche imprints that prefer building long-lasting relations with their readers to a hit-and-run strategy.   Cover of The Weakest Spirit in the World, Russian edition     At Lingua, we predominantly publish textbooks, dictionaries, etc., for those learning foreign languages. In late 2016, our first Korean textbook came out to test our hypothesis and became a huge success, so we devised a concise publication strategy for this language. To our great surprise, few Korean literary translations were published at the time. We decided to exert ourselves as learning the language als...
  • VOL.42 / 2022.01
[TREND / EXPORT CASE]

Marketing Strategies for Lane 5 in the Taiwanese Publishing Market

Export Case   Marketing Strategies for Lane 5 in the Taiwanese Publishing Market   2021.12.06   Covers of Lane 5, Taiwanese edition     Publishing background of a grand-prize-winner fiction   Publishing company Hsiao Lu, which has been in business for over 35 years, was the first publisher to present a John Newberry Medal recipient in Taiwan. Also, it opened a window for Taiwanese readers to embrace creative literature – excellent grand prize winners – from across the world by steadily importing them. For Korean fiction, Lane 5 (Munhakdongne Publishing Group) was the first Korean young adult fiction to enter the Taiwanese publishing market.This book is a coming-of-age fiction that features the stories of the 13-year-old main character Xiaojin (Taiwanese translation of "Naru") and his friends taking place in an elementary school swim team. Eun So-Hol, the book's author, is new in the literary world, ...
  • VOL.41 / 2021.12
[TREND / EXPORT CASE]

Success Stories of Japanese Publisher Kobunsha – Importer of Korean Books

Export Case   Success Stories of Japanese Publisher Kobunsha – Importer of Korean Books I Want to Die but I Also Want to Eat Tteokppoki, a Book That Targets Young Readers of Japan   2021.11.01   Book Covers of the Japanese Translations of I Want to Die but I Also Want to Eat Tteokppokki 1, 2     The first time I saw I Want to Die but I Also Want to Eat Tteokppokki (HEUN) was in a bookstore on my trip to Seoul in 2018. I stopped in front of the book display shelf without even realizing it, mesmerized by the soft and cozy illustrations and beautiful colors of the cover. That same year in December, the Japanese translation of KIM JI YOUNG BORN 1982 (Minumsa Publishing) attracted public attention at the entrances of many bookstores in Japan. Many works of Korean literature have been translated and published over the years. After The Vegetarian (Changbi) by Han Kang rece...
  • VOL.40 / 2021.11
[TREND / EXPORT CASE]

Many Different Genres of Korean Novels Are Now Selling Abroad

Export Case   Many Different Genres of Korean Novels Are Now Selling Abroad   2021.10.05   Most foreign publishers are very interested in Korean thrillers since the publication of The Plotters (Munhakdongne) by Un-Su Kim, The Good Son (EunHaeng NaMu) by You-Jeong Jeong, and The Only Child (Elixir) by Mi-Ae Seo. LEMON (Changbi) by Kwon Yeo-sun will be published this October by Other Press, US, Head of Zeus UK (and has been sold in several other foreign countries) and is garnering astounding reviews. The Old Woman with the Knife (Wisdomhouse) by Gu Byeong-Mo, retitled from Bruised Fruit, will be published next fall by Hanover Square Press. US, Canongate, UK, Mondadori, Italy, Ullstein, Germany, and many other sales are occurring now. The upcoming publications and pre-pub buzz is getting foreign publishers super excited and desiring more thrillers to acquire for their lists.   ...
  • VOL.39 / 2021.10
[TREND / EXPORT CASE]

Korean Literary Works that Have Recently Made Their Debut in France

Export Case   Korean Literary Worksthat Have Recently Made Their Debut in France   2021.09.06   I’ve always kept an eye on titles newly released on the market every month or week and trends in the Korean and French book markets while introducing and translating Korean works as a member of a French publisher Philippe Picquier in charge of Korean literature collections. Knowing everything in both markets is essential for selecting and bringing Korean works that will suit the tastes of French readers. In addition, the information shared by Philippe Picquier’s head on the tastes and preferences of French readers is also extremely useful when choosing Korean works.   Korean works recently published by Philippe Picquier.From left, The Prisoner, Only Two People, The Good Son, and Sword and Tongue     Fiction occupies a prominent place among Korean books brought to France. Two non-fiction titles were introduced i...
  • VOL.38 / 2021.09
[INTERVIEW / KOREAN PUBLISHERS]

SpringSunshine Publishing Co.

Korean Publishers   SpringSunshine Publishing Co. Warm Spring Sunshine for Every Child   2023.07.03   SpringSunshine Publishing Co. is a publishing house specializing in children’s and young adult books. It has been devoted to delivering stories to its readers by publishing about 150 titles over the past 11 years since it was established in 2012. While SpringSunshine Publishing Co. covers heartwarming stories for children like the spring sunlight, it has also been making books that discuss social issues or problems that we need to ponder. It also actively communicates with readers by attending numerous events and spreads the philosophical idea embedded in the books to society by donating its profits and books to children through various channels. Following is an interview with SpringSunshine Publishing Co., which has been doing its best to make the world a healthier and happier place for children to live in.   Logo of SpringSunshine Pu...
  • VOL.60 / 2023.07
[TREND / EXPORT CASE]

Korean Books Loved by German Readers

Export Case   Korean Books Loved by German Readers   2021.08.02   K-pop and K-drama are hot in Germany as well. According to a news article released by Yonhap News Agency on February 9 this year, the number of freshmen choosing to study Korean Studies at the Free University of Berlin, Germany, increased from 25 in 2008 to 350 in 2021. Also, we are receiving almost 200 applicants for the Korean class open at the Language Center of the Technical University of Munich each semester where I’m teaching students. On top of these two cases, I can also recall the days where we struggled and worked so hard to find a publisher that would accept our first translated book in 1993. This is why the recent boom in Germany about Korean culture, including the language and literature, is more vivid to me.Korean literature has been translated and published in Germany mainly with the support of the Daesan Foundation and the Literature Translation Institute of Korea. It received at...
  • VOL.37 / 2021.08
[INTERVIEW / KOREAN PUBLISHERS]

Woongjin ThinkBig

Korean Publishers   Woongjin ThinkBig Publishing Spectrum Expanding with High-Quality Content   2022.05.02   In every social aspect, we talk about role theory. Faithfully fulfilling a role appropriate for each position positively impacts society as a whole or the entire field, and will inevitably be exerted as a power to seek opportunities to grow together. Woongjin ThinkBig's Book Business Headquarters, which plays a leading role as a genuine general publishing house, has published books of various kinds throughout a long history. Furthermore, in the rapidly changing publishing market, new businesses that can chart a plan for the future are expanding. Following is an interview with Woongjin ThinkBig's Book Business Headquarters, which is actively responding to the development of new markets in the publishing industry by publishing books that meet the needs of the times and expanding the scope of the publishing market.   Logo of Woongji...
  • VOL.46 / 2022.05
[TREND / EXPORT CASE]

Export Cases of Language Books Developed in Korea

Export Cases of Language Books Developed in Korea   2021.02.08       It is not an exaggeration to say that most language books developed in Korea are focused on English education and that most of the exported books are English books for children and elementary schoolers. Language books made in Korea consist of multiple series and are categorized into different age groups and levels, not to mention the content and services provided alongside them. However, no matter how good the books are organized in the demanded style of overseas buyers and consumers, it is difficult for them to end up signing a sales contract.Yet, there are still many cases where language materials made in Korea are exported to other countries. It is thanks to several distinct characteristics they have that they have such strong competitiveness. In the 1980s, there were not many language books solely made by Korean publishers, and in most cases, they imported or processed those of famous overseas...
  • VOL.31 / 2021.02
[TOPIC / SPECIAL]

Agencies talk actual copyright export cases

Agencies talk actual copyright export cases   2018.01   It is a well known fact South Korea's copyrights are being exported actively throughout the globe. However, it is difficult to know in detail what books are being sold into which countries and how. This is because the information is directly connected to the business operations of agencies that are involved in intermediating export deals. It is also because so many books are being exported to other countries simultaneously.In our January webzine, we will look at what kinds of content have been exported so far including literature, children's books, practical books, series, comics, webtoons and language education workbooks. Through these detailed examples from agencies, readers will even be able to find tips they would not have found out about without having gone through the export process themselves.     Table of Contents   1. Literature - Joseph Lee, President of KL Management 2. C...
  • VOL.8 / 2018.01
TOP